JaySmall Sensible Internet Design and interactive strategy from a news media native and Web product developer.



innovation

Posted by Jay Small

Pin this on early-Monday-morning syndrome (if you haven't figured this out by now, I often write posts in the margins of my day, then set them to go live a few hours later when I figure folks are awake and paying attention). I meant, in that last post, to explain a key difference between the reasons people wanted my help as a consultant, and the reasons they should have. The distinction should matter to hiring managers in today's economy, and it applies far beyond my little world. So it's worth another post.

Most of the time, people solicited my help (and I served) as a resource. They wanted someone to design, build, and/or operate something for them.